Hello there!
I'm Ingrid
UX/UI designer, who cares about making beautiful and meaningful designs for people
Selected work
Romande Energie
User research · Roadmapping · Wireframing
save&sustain
Design Sprint · User research · Wireframing · Prototyping
Unisanté
Audit · Information architecture · User research · UI Design
Insiders
Design Sprint · User research · Wireframing · UI Design
Curious, analytical
and creative
UX/UI designer with over 4 years of experience. I started my journey at the School of Engineering in Yverdon (HEIG-VD), where I obtained a Bachelor’s degree in Media Engineering, a program designed to make us digital Swiss army knives. Web development, digital marketing, and of course, UX design. That’s where I discovered my passion, creating experiences that are both beautiful and meaningful.
Right after my studies, I launched myself into entrepreneurship, juggling two hats, business manager and UX/UI designer. In my work, I’ve always had a solution-oriented approach. I love challenging ideas, exploring different directions, and finding answers that bring real value.
Over time, I’ve had the opportunity to collaborate with multidisciplinary teams and manage projects end-to-end, covering all phases of a digital product’s lifecycle. No matter the project, my goal is always the same: designing data-driven solutions that meet both user needs and business objectives.
What drives me is contributing to projects where design truly adds value, collaborating with passionate teams, and continuing to grow as a designer while putting my experience at the service of meaningful work.
Outside of the screen, you’ll probably find me testing out a new recipe, running, or cycling.
My playground
Strategy
I like to understand the big picture of a product and turn it into actionable steps. My approach helps align user needs with business goals, so every decision has meaning and impact.
- Feature prioritization
- Workshop preparation and facilitation
- Competitive analysis and concept development
- Roadmap definition and clear objectives
Research
Naturally curious, I’m always seeking to understand in order to find the best solutions. I rely on data, field feedback, observations, and testing to design experiences rooted in reality.
- Qualitative and quantitative research
- User journey definition and optimization utilisateur·trices
- Persona creation
UX design
If I had to describe myself in two, I would say problem solver. I like to understand a problem and explore different paths to solve it. I test, refine, and keep what truly works and brings value.
- Information architecture
- Wireframing and prototyping
- UI design
- User tests
- MVP design
A few words about
my journey
January 2021 - Present
Transverse Sàrl
Co-founder and UX/Product designer
Project management · User research · Product design
On the field, my role combines strategy, UX research, and design to meet user needs and client goals. I’ve led more than 40 projects in sectors such as healthcare, energy, sports, and culture. I’ve coordinated redesigns, defined MVPs and roadmaps for startups, facilitated workshops and design sprints, gathered key user insights, optimized journeys on existing websites, and delivered wireframes and prototypes ready for development, among others. As a cofounder, I also had the chance to dive into agency management: strategy and positioning, service offering, client relationships, financial management, and team leadership. An experience I’m truly proud of.
June 2024 - Feb. 2025
Romande Energie
UX Consultant
Project management · User research · Product design
I joined Romande Energie as a UX consultant for an 8-month mission. My role was to lead a UX research project aimed at identifying the needs of field employees in order to guide the choice of a solution replacing one of their work tools. I conducted user interviews, organized focus groups and co-design workshops, then delivered a research report outlining key insights and identified needs. I also provided a prioritized list of features. In collaboration with internal teams, I helped draft specifications that best reflected their functional requirements.
May 2021 - Aug. 2021
Unisanté
UX/UI Designer
Project management · User research · UI design
I completed a 4-month internship at Unisanté as part of my bachelor’s thesis. The goal was to propose a new version of a complex business tool used by doctors to create diagnostic support algorithms. I worked fully independently, managing the project from A to Z: UX audit, research, design, and UI. In the end, I delivered a full interface on Figma, along with the necessary guidelines and documentation for development.
